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With 78% of consumers wanting to see more exciting desserts available on menus, Dr. Oetker Professional – the pizza and bakery specialist – is satisfying demand with the launch of two new sweet pizzas.

The latest research from Dr. Oetker Professional shows that over half of UK consumers are bored with traditional dessert options and three out of four people would like to see menus refreshed. The Chocolate and Caramel Dessert Pizzas will enable operators to boost profits by appealing to consumers looking for the ultimate indulgent treat.

Richard Cooper, Senior Brand Manager, Dr. Oetker Professional (UK) said:
“Our new findings show that consumers are increasingly searching for desserts that will truly excite them. With 89% saying the top reason for choosing a dessert was for an indulgent treat, the arrival of the new pizzas to the Chicago Town range is sure to prove a big profit opportunity for operators.”

Using the Chicago Town’s iconic Deep Dish base, the Chocolate Dessert Pizza has a signature chocolate crust that is topped with gooey chocolate sauce and a trio of dark, white and milk chocolate chunks. Starting with a sweet dough base, the Salted Caramel Dessert Pizza includes a delicious combination of milk and white chocolate chips with chunks of salted caramel.

Richard adds: “The new additions to the Chicago Town range take the legendary taste of the Deep Dish base and give it a delicious sweet twist. In fact, with 71% of consumers saying they would order the Chocolate or Salted Caramel Dessert pizzas if they saw them on a menu, operators can start benefiting from the popularity of the nation’s favourite frozen pizza to drive dessert sales.”

Individually portioned, the fully-loaded desert pizzas simply cook in the oven with no special equipment or kitchen skills required and hold for 45 minutes, making them the ideal addition to dessert menus.

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